Get to Know Radcliffe & Rust – Your Trusted Estate Agents in Cambridge
Radcliffe & Rust is a proudly independent estate agency based in Cambridge, specialising in residential sales, lettings, and expert advice on property development, planning, and investment. Our mission is to offer a bespoke, personal service rooted in professionalism, transparency, and genuine care for our clients.
Founded in 2011 by David Radcliffe and Richard Rust — both lifelong residents of villages just outside Cambridge — our business is built on deep local knowledge and a shared passion for property. With a strong understanding of Cambridge City and its surrounding towns and villages, we are perfectly positioned to guide you through every stage of your property journey.
“We launched Radcliffe & Rust with a clear vision: to deliver a service grounded in integrity, expertise, and accountability. While we may not change the property industry as a whole, we are committed to raising the standard of estate agency—one client at a time.”
— David Radcliffe & Richard Rust
At Radcliffe & Rust, we believe that great service begins with great people. Our experienced team is small by design, ensuring a personal, tailored experience for every client. At the same time, we are proud to be recognised as a strong and respected brand within the Cambridge market.
Whether you’re buying, selling, letting, investing, or developing, we provide sound guidance and effective marketing strategies to help you maximise your property’s potential. Our expertise spans residential sales, lettings, new homes, buy-to-let investments, mortgages, and more.
While property is our profession, people are our focus. We believe that success lies in building lasting relationships and delivering a service that consistently exceeds expectations — with honesty, reliability, and exceptional attention to detail.
David Radcliffe
Director & Co-Founder
david@radcliffeandrust.co.uk
David Radcliffe is one of the founding directors of Radcliffe & Rust and has been at the heart of the business since its launch in 2011. With a career in estate agency that began at Connells, David built a solid foundation in both second-hand and new home sales. In 2008, he broadened his expertise by moving into mortgage advice—giving him a well-rounded and insightful perspective on the full property journey.
Launching Radcliffe & Rust alongside his business partner Richard Rust was a proud and defining moment. “We started with a cold, damp unit that we renovated ourselves. It wasn’t glamorous—but it was ours, and it marked the beginning of something meaningful.” That humble first office eventually gave way to the company’s current home in Beacon Rise—a brighter, more welcoming space that reflects the growth and evolution of the business.
David is a firm believer that success is built on hard work and genuine relationships. “There’s nothing more rewarding than reading our customer reviews and knowing we’ve helped people move forward with confidence. That feedback is what drives our team every day.”
Outside the office, David enjoys time with his family, countryside walks, and the occasional quiet moment with a good book—though life has become considerably livelier since the arrival of his son George in 2019. At home, he shares space not only with his wife and child, but also with Frank, the ever-skeptical family cat.
Richard Rust
Director & Co-Founder
richard@radcliffeandrust.co.uk
Richard Rust is one of the co-founders of Radcliffe & Rust and a true local, having been born and raised in the village of Reach. Educated at Swaffham Prior, Bottisham Village College, and Long Road Sixth Form College, Richard’s deep roots in the Cambridge area give him a unique and personal understanding of the local property market.
Property has always been in Richard’s blood. As the son of a now-retired property developer, he grew up immersed in the world of construction and new homes. It came as no surprise when he began his career in estate agency in 2003, quickly developing a passion for helping people navigate one of the most important decisions of their lives. In 2011, that passion evolved into something bigger: launching Radcliffe & Rust alongside David Radcliffe, turning a long-held aspiration into a thriving business.
Friendly, approachable, and calm under pressure, Richard brings a refreshing energy to the process of buying and selling. While many consider moving home to be one of life’s most stressful experiences, Richard takes a different view. His relaxed yet professional manner helps put clients at ease, and his commitment to honest advice and clear communication ensures they feel supported from start to finish.
“Being an estate agent doesn’t feel like work to me—it’s just something I genuinely enjoy. Every day is different, every client is unique, and that’s what keeps it exciting. If you love what you do, you give it your best—and that’s what our clients deserve.”
Away from the office, Richard enjoys golf, experimenting in the kitchen (“from scratch” meals are his speciality), and spending quality time with friends and family. Life has become even more rewarding—and a bit more energetic—since the arrival of his daughter, Amalie.
Kaitlin Alway
Senior Sales & Lettings Negotiator
kaitlin@radcliffeandrust.co.uk
Kaitlin is a rising star within the Radcliffe and Rust team. Raised in Sawston, just southwest of Cambridge, she completed her education at Sawston Village College, where she achieved strong GCSE results and began building the foundation for a career in property.
Kaitlin joined Radcliffe & Rust in 2021 as an apprentice, drawn by a genuine passion for the property industry and a clear ambition to grow within it. Since then, she has become an integral part of the team—bringing energy, dedication, and a keen business mindset to everything she does.
Highly organised and always eager to learn, Kaitlin takes pride in finding new ways to contribute to the business and enhance the client experience. Her proactive approach and willingness to take on increasing responsibility reflect her commitment to long-term success in the industry.
Outside of work, Kaitlin enjoys playing golf, taking weekend trips away, and—by her own admission—indulging in a bit of retail therapy. Known for her upbeat, chatty personality (which becomes even more lively over a cocktail or two), she brings warmth and positivity to both the office and client interactions.
Kaitlin is excited about the future and is focused on building a long and fulfilling career with Radcliffe & Rust, where she continues to grow as a valued member of the team.
Helen Holcombe
Property Manager
helen@radcliffeandrust.co.uk
Helen joined Radcliffe & Rust in January 2022 as a Property Manager, bringing with her over a decade of combined experience in both the estate agency sector and the NHS. Her professional background is rooted in service and organisation—skills that shine through in her calm, capable approach and her ever-present “can-do” attitude.
Since joining the team, Helen has quickly become a valued and trusted member, known for her attention to detail, reliability, and warm, approachable manner. She takes genuine pride in her work and is deeply committed to ensuring that every property runs smoothly.
A true people person, Helen particularly enjoys meeting tenants, guiding them through any queries raised, and helping them feel at home from day one. Her kind and supportive nature makes her a reassuring presence for both landlords and tenants alike.
Outside of work, Helen enjoys spending time with her grown-up children, and newest family member – her grandson Leo, family holidays, and weekends away with friends. She’s also a keen gardener, a fan of live music, and never says no to a good dessert—happily balanced by her dedication to several weekly exercise classes. And yes, she’s also partial to the occasional cocktail or two.
With a strong sense of professionalism and a friendly, hands-on approach, Helen brings both heart and efficiency to her role—and to the clients she works with every day.
Georgia Grinling
Administrator
georgia@radcliffeandrust.co.uk
Georgia is the youngest member of the Radcliffe & Rust team and is currently completing her apprenticeship with us. As our Administrative Assistant, she provides valuable support across the business, contributing to the smooth running of daily operations with enthusiasm and a strong willingness to learn.
Originally from Elsworth, just northwest of Cambridge, Georgia has lived in various parts of Cambridgeshire. Her local knowledge and understanding of the region are a real asset to both the team and our clients.
Outside of work, Georgia enjoys spending time outdoors, particularly on warm summer evenings, and is often found relaxing in a local pub garden. She also has a keen interest in fashion and retail, finding shopping a great way to unwind and recharge.
We’re delighted to have Georgia as part of the team and look forward to supporting her continued growth and development at Radcliffe & Rust.